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Study: Women use social media most

What strikes me most about this study is the fact that the percentages are only up for women about 5%-10%. Could this partially be explained by the fact that women tend to live much longer than men, and there are generally more women on the planet? Or is social media merely being dominated by a force of stay-at-home moms and mommy-bloggers who use social media ... read more

Amplify’d from www.submitsolution.com

Study Says Women Use Social Media More

According to a recent study, it was found that women use social media networks more than men. The study used Google Ad Planner numbers to find this interesting conclusion.
Women use social media more than men
When I think of social media, think of people who are regularly submitting their opinions and interesting things they found on the web and getting the latest gossip and news. Women tend to do the exact same things in person; they like to get the latest gossip and give their opinions and talk about interesting things they’ve found. It’s a huge generalization I’m making, but it does account to why maybe social media attracts more women than men.
Women being the more dominant force in social media should be a positive for most businesses. This is because 80 percent of women are the decision-making one in their household when it comes to buying power. The more that a business can convince women that they need their product, the more profits they’ll make.Read more at www.submitsolution.com
 

Is Facebook falling apart?

Is the giant social networking site falling victim to its own terrible privacy policies? What can they do to keep those who value their online rights from leaving in droves?

Amplify’d from www.submitsolution.com

Is Facebook falling apart?

The feelings of privacy violation are completely understandable, and perhaps even unavoidable. Facebook is a social network so its information is not meant to be completely private. Perhaps people’s concerns are just the result of their own carelessness in posting too much information or not studying the rules to keep it hidden. Or maybe it’s a combination of shifting, hidden or hard-to-understand rules, as well as people’s decisions not to read the fine print.
Heffernan notes, “As Facebook endeavors to be the Web’s headquarters – to compete with Google, in other words, and to make money from the information it gathers – it’s inevitable that some people would come to view it as Big Brother.”
Ghost town near Telluride, Colorado
the novelty of finding people on Facebook is wearing off, and I suddenly started looking at Facebook in a whole new light. Maybe Facebook’s services never really had a future, but they were just a fun diversion – a flash in the pan.Read more at www.submitsolution.com
 

Do Biases Cross The Line When Journalists Use Social Media?

Amplify’d from www.submitsolution.com

Do Biases Cross The Line When Journalists Use Social Media?

Journalists have always had the responsibility of delivering news that is unbiased and balanced when reporting a story. They make sure their own opinions are left out of the story in order to achieve this which builds up their integrity and their publication’s credibility to the public.

But in this recent world of social media, journalists’ private and public life are beginning to become intertwined. Washington Post just closed down their Managing Editor’s Twitter account because of their expressing views on the health care system. They then sent out new social media guidelines to all of their employees stating what they can and can not do.

Journalists On Social Media Websites

What do you think? Do you think journalists should be allowed to express their opinions on their personal social media accounts? Or do their bosses (like Washington Post) have the right to limit their freedom of expression?

Read more at www.submitsolution.com
 

10 Ways to Socially Monetize Your Business

No matter how unique the niche of your online business, Twitter and other social media platforms can be used to your advantage. Here are 10 simple tips that can help you come up with a specific social media strategy for your e-commerce business.

Amplify’d from www.submitsolution.com

10 Ways to Socially Monetize Your Business

Just like any emerging online trend, Twitter has been infiltrated by spammers, many of them making claims like the one you see below:  “Make money with Twitter!”, etc.  While the spammers themselves are incredibly annoying (and their claims  baseless) there is some truth to that statement: Make money with Twitter.  Obviously, this is not to be done the way the bots are suggesting you do it.  Rather, Twitter can be a great tool for e-commerce businesses looking to gain exposure.

Twitter @reply Spamming Campaign

1. Publish new items to your Twitter account
2. Announce new blog posts
3. Connect with other professionals
4. Create “Twitter Specials”: coupons that can be used on your site
5. Generate interest with contests and competitions
6. Connect with customers to build a great customer support reputation
7. Announce sales, promotions, holiday specials, etc.
8. Give away free samples
9. Get more first-time buyers and keep them with Twitter support
10. Have exclusive one-day sales

Read more at www.submitsolution.com
 

Blogs are Here to Stay! Why Twitter Can’t Replace Blogs

Perhaps social media marketers have TOO much faith in the micro-blogging, social networking tool.  While I acknowledge Twitter’s incredible power for the time being, I’m going to have to agree.  Blogs seem both more permanent and more universal.

Amplify’d from www.submitsolution.com

Why Twitter can’t replace blogs

The first point is, as the Blog Bloke puts it, “If you are a marketer trying to make money, you will want your Twitter followers to visit your blog and click on your ads.”
To quote Lex Luthor, I couldn’t have said it better myself. Companies often post links to deals and special offers on their Twitter accounts, but those links always go to one of their corporate websites or landing pages. Nothing is bought or sold on Twitter, itself.
The second important point is, “Ultimately, your blog is where you want the action to be. You want your readers to follow you over to your real blog on your own domain and a site that belongs to YOU.”
Blogging comic
Twitter and other social-media sites do not technically help with SEO. The only way they do is if other Twitter users find links to your blog and link to them on their own blogs. Twitter and Facebook have no-follow tags, which tell search engines to pay no attention to themRead more at www.submitsolution.com
 

Is Facebook dying? Boredom, time-consumption + privacy infringement listed as prime causes

Boredom, time-consumption and privacy infringement listed as prime causes behind a small group of Facebook flee-ers.

Amplify’d from www.eharborinc.com

Is Facebook dying?

Is Facebook starting to die?
That’s the topic of an astonishing New York Times article, entitled “Facebook Exodus.” Author Virginia Heffernan starts by pointing out:
The exodus is not evident from the site’s overall numbers. According to comScore, Facebook attracted 87.7 million unique visitors in the United States in July. But while people are still joining Facebook and compulsively visiting the site, a small but noticeable group are fleeing – some of them ostentatiously.
Telluride, Colorado ghost town
You should definitely check out the New York Times article because it tells five stories about individuals who left Facebook for a variety of reasons.
The last paragraph in the New York Times article sums it all up nicely:
Is Facebook doomed to someday become an online ghost town, run by zombie users who never update their pages and packs of marketers picking at the corpses of social circles they once hoped to exploit? Sad, if so. Though maybe fated, like the demise of a college clique.Read more at www.eharborinc.com
 

Twitter Zombies: 24% of Tweets Created by Bots

That’s crazy to think that 1in 4 tweets we read are automated!

Amplify’d from mashable.com

Twitter Zombies: 24% of Tweets Created by Bots

24% of Tweets are created by automated bots, not humans, according to a recent study. Meanwhile, it was found that 5% of Twitter accounts generate 75% of Tweets.

We found that 32% of all tweets made by the most active Twitter users were generated by machine bots that posted more than 150 tweets/day. The actual percentage of machine-generated tweets among the most active users is probably higher than 32% because there many bots that update less than 150 times/day.

–60.6% of the most active Twitter users live in the United States

–The split between genders among the most active Twitter users is fairly balanced with 54% male, 46% female.

–88% of the most active Twitter users have never missed a day without making at least one update
–33.7% of the most active Twitter users have joined Twitter this year

–The most popular keywords within bios of active users are Internet marketing, music lover, Web designer, video games, and husband/father.

Read more at mashable.com
 

Why Teens Don’t Tweet

Perhaps one of the more interesting features that teens would go for is a more interactive profile option and more integrated features like pictures, notes, etc.  So, Facebook-esque without taking its focus away from its micro-blogging intentions.

Amplify’d from mashable.com

Why Teens Don’t Tweet

We struck a nerve with a lot of people this morning with our article Stats Confirm It: Teens Don’t Tweet.
While the entire debate is a healthy one, there’s been a lack of focus on the most important question of all: Why aren’t teens using Twitter?
Twitter Bird Image

So what’s going on?

Twitter’s different than Facebook (Facebook) or MySpace (MySpace) because Twitter is not about your friends.
Facebook Twitter Image

So what’s going to happen with teens and Twitter?

From the stats, here’s what we know:

- Only about 16% of Twitter’s users are under 25. Compare that to well over half for both Facebook and MySpace

- The under 25 demographic is 12% less likely to visit Twitter than the average

- Adults are twice as likely to try Twitter as teenagers

There are two primary ways Twitter can bring young users in and fix the demographic skew:

- Grow so large that it’s impossible for teens to ignore – aka the peer pressure effect.

- Add features or a culture that provides new value for teenagers who primarily want to talk with friends.

Read more at mashable.com
 

TwiTip: 5 Twitter Ice Breaker Tweet Posts

Okay, “innovative list” is a bit of a stretch.  Any frequent Twitter user would tell you that there are so many people out there tweeting #quotes our brains are bursting with useless “motivational” phrases.

Amplify’d from www.twitip.com

5 Twitter Ice Breaker Tweet Posts

New kid on the twitter block? Then you’ll love this innovative list of twitter ice breaker tweet posts that open lines of communication…and beyond:

1. Adulation.
Hi @CarolAnnB - I really found your last post on twitter helpful. I’m following u now 2 get the latest twitter tips & related info. Thx!
2. Animal Attraction.
Hi @eHorses - love ur horse avatar. What types of horses do u own? I’ve got a black foal named Hercules. He’s a real riot!
3. Poetry.
As an ice-breaker tweet, you might draw a prospective follower with: #Haiku –> The moment two bubbles/ are united, they both vanish./ A lotus blooms. - Kijo Murakami (RT via @Haikuluv)
4. Comedy.
Hey @MagicMike - feelin’ kind of down, got something funny 2 inspire me?
cbl-candle
5. Inspiration
In this economy, anyone could use a little encouragement, so inspirational quotes and passages are a super way to bring people to your twittosphere.Read more at www.twitip.com
 

Truant Tweens… Stats Confirm It: Teens Don’t Tweet

Perhaps because Twitter is dominated by business-driven individuals and people who are there to connect with others with their similar interests.  Most teens just want to talk to their friends online.  Well… that’s just a theory.

Amplify’d from mashable.com

Stats Confirm It: Teens Don’t Tweet

twitter logoIf you’re under 25 and use Twitter, you’re not the source of the site’s tremendous growth. While we recently questioned the findings of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t Tweet.

Perhaps the more interesting questions: why are teens Twitter shy? And what does this mean for Twitter’s future?
twitterteens
See more at mashable.com